Median engagement-rate and median reach by month. Are you trending up?
Daily follower count. The last ~30 days are reconstructed from net-new-follower data; from here it's tracked forward every day.
Median engagement by content type. Correlational. Rows under 10 posts greyed.
| Group | Posts | Median ER |
|---|
Right = saved/shared a lot (sticky). Up-right = the dream: wide AND sticky.
Median engagement-rate by day & hour (Chicago). Darker = stronger. Faint = few posts.
Followers online by day & hour (Chicago). Darker = more online β aim to post ~1β2h before the peak. Accruing daily (~30-day window).
Do your Reels actually hold attention?
Where attention converts to a profile visit and a website click (last 29 days).
Top cities among your audience.
Does length / hashtags / emoji move the needle?
Highest engagement-rate creative β the actual images, so you can see the pattern. Click to open on Instagram.
Derived from the data above β framed as experiments, not guarantees.